View, browse, and sort the ever-growing list of sessions by pass type, track, and format.
If you are seeing varied colors of session titles, here is your guide:
Cranberry = Catersource education sessions
Bright pink = TSE education sessions
Dark blue = those sessions or events that can be attended by anyone with a Catersource or TSE pass, or requires a separate ticket.
Find your best experience by first choosing the pass type you have purchased. This will weed out all other extraneous sessions.
Sessions do fill up and seating is first come, first served. Note: Individual presentations may also be on this website shortly before the published show dates. They may or may not be the final presentation.
Earn CMP credits!
ALL education sessions at this year's conference are approved by The Events Industry Council to count toward your CMP certification. Keep your professional status up-to-date while enjoying and learning from this incredible lineup of speakers.
Jennifer Perna (Owner and Founder, Fulton Market Consulting)
Heidi Brice (Director of Sales, Puff 'n Stuff)
Margaret Brower (CEO & Founder, Rainmaker Sales & Marketing)
Colbért Callen (Director of Sales, Footers Catering)
Jonathan Jennings (Executive Vice President and President of ICA, Connecticut Wedding Group)
Location: Grand Ballroom H
Date: Tuesday, February 25
Time: 4:00 pm - 5:00 pm
Pass Type: All Access, CS Conference Pass, CS Premium Pass, Combined CS/TSE Conference Pass
Track: CS-Sales, CS-Leadership & Professional Development
Associations and Accreditations: ICA-approved, LCA member
Vault Recording: TBD
Audience Level: Intermediate
For the fifth consecutive year, this power panel of sales leaders will discuss the opportunities and challenges facing catering sales leaders and their teams today. The market has shifted and control is in the buyers hands. Catering salespeople are often too reactive. Let's get back to the basics of SELLING catering. The conversation will include teaching your team how to read and talk to a client on that first call, how to define the value of what you are selling and how to develop a strong connection with that the client to keep coming back year after year.