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Earn CMP credits!

ALL education sessions at this year's conference are approved by The Events Industry Council to count toward your CMP certification. Keep your professional status up-to-date while enjoying and learning from this incredible lineup of speakers.

Science of Scent - an olfactory exploration through the life of an event

Tiffany Rose Goodyear  (CEO, Scentex)

Pass Type: All Access, CS Conference Pass, CS Premium Pass, Combined CS/TSE Education Pass, Exhibit Hall Only, TSE Conference Pass, TSE Premium Pass

Track: TSE-Trends & Design

Vault Recording: TBD

Audience Level: All

Diving deep into the depths of the limbic system we will discuss how taste and smell effect the human experience. Using the story of an event from invitation to parting gift; each touchpoint of the event will be discussed in light of stimulating scent and taste. Using real world examples, I will educate on how and why scent and taste has such an important effect on who we are as human beings and how exploring that within an event will delight guests and create a deeper impact and a more memorable experience.