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Three Tiers for Tea: Elevating and Incorporating Tea in Your Beverage Program

Edward Morgan (Beverage Director, Miraval Resorts Austin)

Location: R06

Date: Sunday, February 24

Time: 10:00am - 10:45am

Pass Type: Catersource Conference & Tradeshow, Catersource Connect - Get your pass now!

Track: Food & Beverage, Hotels, Restaurants & On-Prem

Vault Recording: TBD

This session will explore the relevancy of tea within the service industry, the value of its incorporation in your business, and how to integrate it into your beverage program given your concept.
Tier 1: Are you in a fast casual/corporate casual setting, pride-driven on consistency across all locations? These establishments provide a static or semi-static menu of offerings the guests can rely on no matter where they are in the world.
Tier 2: Maybe you are an independent or owner/operated with a smart, up-scale casual vibe and a quality driven concept with local flare or flavor. How might a tea program work for you?
Tier 3: Fine dining transcends the boundaries of ownership, corporate or otherwise, but its definition is strict cuisine boundaries with an atmosphere to match. Make tea a part of high end service!