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Stop, Collaborate, and Listen: The Business of Million Dollar Events

Jennifer Bertolino  (Director of Catering Sales, Levy Convention Centers)

Thomas Whelan  (Director of Banquets, Levy Convention Centers)

Location: Room 229

Date: Wednesday, July 21

Time: 11:00am - 12:00pm

Pass Type: All Access Pass, All Access Pass, Combined CS/TSE Education Pass, Combined CS/TSE Education Pass, TSE Conference Pass, TSE Conference Pass, TSE Premium Pass, TSE Premium Pass

Track: CS-Business & Operations, CS-Sales & Marketing

Associations & Accrediting: CMP

Vault Recording: TBD

Audience Level: All

Internal friction is often the cause of the most stress for events. You know the saying, Sales sells the dream, and operations lives the nightmare. Statements like "But this is what the client asked for", "I've already sold this to them" and "this is absolutely impossible" need to come out of our vocabulary and we need to steer these conversations in a different direction and start the sales/operations relationships on the right foot. In this session, we will break down the communication walls and share how Jen and Thomas work together cohesively to build a $2M catered event, and lead their teams to build partnerships that work.

Presentation File

Presentation_Stop_Collaborate_and_Listen.pdf