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SCHEDULE BUILDER
Stop, Collaborate, and Listen: The Business of Million Dollar Events
Jennifer Bertolino (Director of Catering Sales, Levy Convention Centers)
Thomas Whelan (Director of Banquets, Levy Convention Centers)
Location: Room 207
Date: Wednesday, July 21
Time: 11:00am - 12:00pm
Pass Type: All Access Pass, CS Conference Pass, CS Premium Pass, Combined CS/TSE Education Pass
Track: CS-Business & Operations, CS-Sales & Marketing
Associations & Accrediting: CMP
Vault Recording: TBD
Audience Level: All
Internal friction is often the cause of the most stress for events. You know the saying, Sales sells the dream, and operations lives the nightmare. Statements like "But this is what the client asked for", "I've already sold this to them" and "this is absolutely impossible" need to come out of our vocabulary and we need to steer these conversations in a different direction and start the sales/operations relationships on the right foot. In this session, we will break down the communication walls and share how Jen and Thomas work together cohesively to build a $2M catered event, and lead their teams to build partnerships that work.