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Sessions do fill up and seating is first come, first served. Note: Individual presentations may also be on this website shortly before the published show dates. They may or may not be the final presentation.
Earn CMP credits!
ALL education sessions at this year's conference are approved by The Events Industry Council to count toward your CMP certification. Keep your professional status up-to-date while enjoying and learning from this incredible lineup of speakers.
Christie Osborne (Owner, Mountainside Media)
Location: 303A
Date: Wednesday, February 26
Time: 2:30 pm - 3:30 pm
Pass Type: All Access, CS Conference Pass, CS Premium Pass, Combined CS/TSE Conference Pass
Track: CS-Marketing, CS-Sales
Vault Recording: TBD
Audience Level: Intermediate
The integration of Artificial Intelligence (AI) into social media advertising is transforming how businesses create, manage, and optimize their campaigns. However, understanding how to effectively harness these tools is key to maximizing their potential.
This session will provide ad recipes and targeting playbooks for leveraging AI in your social media advertising strategy. From automating ad creation to optimizing ad spend and targeting, this session will cover all the essentials you need to stay ahead in the competitive social media landscape.