Catersource + The Special Event is part of the Informa connect Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

View, browse, and sort the ever-growing list of sessions by pass type, track, and format.

If you are seeing varied colors of session titles, here is your guide:
Cranberry = Catersource education sessions
Bright pink = TSE education sessions
Dark blue = those sessions or events that can be attended by anyone with a Catersource or TSE pass, or requires a separate ticket.
Find your best experience by first choosing the pass type you have purchased. This will weed out all other extraneous sessions.

Sessions do fill up and seating is first come, first served. Note: Individual presentations may also be on this website shortly before the published show dates. They may or may not be the final presentation.

Earn CMP credits!

ALL education sessions at this year's conference are approved by The Events Industry Council to count toward your CMP certification. Keep your professional status up-to-date while enjoying and learning from this incredible lineup of speakers.

Satisfying Event Attendees Across Generations: What's the "Secret Sauce?"

Norma White  (Deputy Director, Conferences and Events, Vanderbilt University)

Kevin Borgic  (Assistant Director Catering Operations, Vanderbilt University)

Pass Type: All Access, Combined CS/TSE Education Pass, TSE Conference Pass, TSE Premium Pass

Track: TSE-Marketing, TSE-Event Planning

Vault Recording: TBD

Audience Level: All

In this session, you'll discover proven techniques to effectively attract and engage varying demographics of guests to your events, from Boomers to Gen Z.
Explore the tried-and-true strategies that our culinary and event teams have successfully used to draw in a diverse range of participants from leadership, faculty, and staff to our Gen Z student population. We will demonstrate the value of targeted culinary and event planning details we use to boost attendance and participation. It starts with an idea, some creativity and innovation and something we call “the special sauce.” You will learn how our teams went the extra mile, incorporating "moments that matter" to resonate with audiences across generations.