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Earn CMP credits!

ALL education sessions at this year's conference are approved by The Events Industry Council to count toward your CMP certification. Keep your professional status up-to-date while enjoying and learning from this incredible lineup of speakers.

Leveraging AI to Elevate Your Digital Presence: 3 Strategies for Event Professionals

Julie Roth Novack  (CEO/Co-Founder, Party Slate)

Pass Type: All Access, Combined CS/TSE Education Pass, TSE Conference Pass, TSE Premium Pass

Track: TSE-Technology, TSE-Marketing

Vault Recording: TBD

In today’s fast-paced digital world, a strong digital presence is essential for growth and staying competitive. Join Julie Novack, CEO and Co-Founder of PartySlate, as she shares how AI can save you time and help you elevate your digital marketing.

Learn how AI can help streamline your digital marketing efforts, optimize your content strategy, and enhance customer engagement. Julie, with her 30+ years of digital marketing experience, will share practical insights and real-world examples on how AI-driven tools can amplify your brand and drive results. Whether you are an event planner, venue manager, or event professional, this session will equip you with the knowledge to harness AI for a more impactful digital presence.

Learning Goals:

• Understand the Role of AI – Learn how AI technology can enhance digital marketing efforts, from content creation to personalized client engagement.
• Optimize Your Online Content – Discover how AI tools can streamline the creation, tagging, and distribution of your content, improving visibility and engagement.
• Actionable AI Strategies – Explore AI-driven tactics to grow your audience, attract new clients, and stay ahead in a competitive marketplace.
• Real-World Applications – Gain insights from case studies and examples where AI has helped event professionals boost their digital footprint effectively.