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Let's Talk Floral 1.1

Michelle Howard  (Founder & Creative Director, Flora Couture)

Mylo Lopez  (Owner, MyloFleur)

Location: 230C

Date: Tuesday, March 28

Time: 4:00 pm - 5:00 pm

Pass Type: All Access, Combined CS/TSE Education Pass, TSE Conference Pass, TSE Premium Pass

Track : TSE-Event Planning, TSE-Trends & Design

Vault Recording: TBD

Audience Level: All

Build a better and stronger community relationship among wedding and event industry leaders and learners by learning the floral language of design, market, and retail pricing.
This will teach wedding planners and designers, CSMs and others that deal with the design and sale of floral—but have no real floral background—the hows and whys of your floral partners. Understanding these things will help you educate your clients and help them understand the value of their floral and decor elements for their events. What are the different types of florists and what they can accomplish for your client? How do you understand the cost of florals? This session is great for both Social and Corporate; examples of showstopper florals will be in the session—guess how much they retail for and gain inspiration for your next installation!