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SCHEDULE BUILDER
Know Thy Numbers: Data-driven Marketing for Caterers
Christie Osborne (Owner, Mountainside Media / Mountainsdie Bride / Aisle Society)
Location: 256
Date: Tuesday, May 3
Time: 4:00 pm - 5:00 pm
Pass Type: All Access Pass, CS Conference Pass, CS Premium Pass, Combined CS/TSE Education Pass
Track : CS-Sales & Marketing
Associations & Accreditations: CMP
Vault Recording: TBD
Audience Level: All
You can't grow a business without knowing what works and doesn't work. While many business owners and managers rely on gut instincts, there's only one concrete way to know you're making the best marketing decisions: by relying on data. After all, the numbers don't lie! In this session, Christie reveals the marketing lessons hidden in your web metrics and historical data. She'll also speak to how data and analytics play into the competitive market in the catering industry, while sharing key strategies to position yourself at the top of the heap.