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Floral Forecast: Looking Ahead at Industry Shifts + Trends

Bron Hansboro  (Owner, The Flower Guy Bron)

Location: 152

Date: Tuesday, May 3

Time: 1:15 pm - 2:01 pm

Pass Type: All Access Pass, Combined CS/TSE Education Pass, TSE Conference Pass, TSE Premium Pass

Track : TSE-Design, TSE-Wedding

Associations & Accreditations: CMP, CSEP

Vault Recording: TBD

Audience Level: All

Certified Special Events Professional

Floral design has always been a significant piece of any winning event, impacting every element from table décor to lighting design. Yet, with the pandemic leaving everyone wanting more, beautiful blooms are now playing a bigger role than ever before. Pair high demand with unprecedented shortages in the supply line and you get a tricky balancing act of keeping clients happy with what's available. In this session, The Flower Guy Bron will speak to the current state of the floral industry and how he sees it evolving. He'll reveal the must-know floral trends influencing today's couples and how to meet those expectations while navigating the challenges presented by an unpredictable market.