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Embracing Facebook Live for Marketing Mastery

Kellie Daab (Business Architect, iDo Collective)

Location: 217

Date: Sunday, February 24

Time: 10:00am - 10:45am

Pass Type: Catersource Conference & Tradeshow, Catersource Connect - Get your pass now!

Track: Sales & Marketing

Association: None

Vault Recording: TBD

Audience Level: Intermediate

I know you've seen them! Your Facebook feed is filled with live videos from your favorite businesses... as well as their kids' soccer games, dog hijinks, and culinary how-tos! You are drawn to them, aren't you. Why is that?

What if I told you that video is consumed and engaged with 135% more than static online images. Imagine if your potential buyers could hear the steak sizzling on the grill or watch you select linens and give immediate feedback. What if you could connect with them in a way that allows you to verbally and visually tell your own story?

That is the power of Facebook Live!

Learn techniques for getting over your fear, repurposing your content, and actually converting watchers to buyers!