Catersource + The Special Event Schedule 2026
Content That Converts: Social Media Strategies from LA's Elite Event Pros
Margaux Fraise (Founder and Host, Harmony Creative Studio425)
Location: 408B
Date: Wednesday, March 4
Time: 9:00 am - 9:45 am
Pass Type: All Access, Combined CS/TSE Conference Pass, TSE Conference Pass - Get your pass now!
Track: TSE-Sales & Marketing, TSE-Trends & Design
Vault Recording: TBD
Audience Level: All
In one of the most saturated, style-driven, and competitive markets in the country, Los Angeles event professionals know that social media isn't just about likes—it's about landing the right clients. Content That Converts brings together a panel of elite LA-based event and wedding pros who aren't just visible online—they're booked because of it.
This conversation goes beyond generic advice to uncover what's really working in real time: how these pros are using Instagram, TikTok, and beyond to attract, educate, and convert their ideal clients. From intentional strategy to visual storytelling to boundary-setting around content creation, this panel will give attendees an inside look at what it takes to stand out and sell in today's algorithm-led landscape.
As the panel's moderator, Margaux Fraise brings not only a decade-plus of experience in both weddings and education, tapping into experts who don't usually make the national conference circuit (because they are frankly too busy doing the work at such a high level). You will hear voices you haven't heard before, but need to.