Catersource + The Special Event
is part of the Informa Connect Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

View, browse, and sort the ever-growing list of sessions by pass type, track, and format.

If you are seeing varied colors of session titles, here is your guide:
Dark teal = Catersource education sessions
Dark orange = TSE education sessions
Black = those sessions or events that can be attended by anyone with a Catersource or TSE pass, or requires a separate ticket.
Find your best experience by first choosing the pass type you have purchased. This will weed out all other extraneous sessions.

Sessions do fill up and seating is first come, first served. Note: Individual presentations may also be on this website shortly before the published show dates. They may or may not be the final presentation.

Earn CMP credits!

ALL education sessions at this year's conference are approved by The Events Industry Council to count toward your CMP certification. Keep your professional status up-to-date while enjoying and learning from this incredible lineup of speakers.

An Insider's Look into Today's Intentional Consumer

Randi Bushell  (Owner, Merri)

Location: 9C

Date: Tuesday, February 13

Time: 4:15 pm - 5:00 pm

Pass Type: All Access, Combined CS/TSE Education Pass, TSE Conference Pass, TSE Premium Pass - Get your pass now!

Track: TSE-Event Mgmt & Production, TSE-Business & Professional Development

Vault Recording: TBD

Audience Level: All

As we shift from the age of the 'inspired consumer' to the 'intentional consumer,' Generation Z continues to make its mark on the events industry. But to stay ahead of the curve, you need to know exactly who you're marketing to…and what they want from you. We'll examine today's consumer, leaving no stone unturned — you'll learn who they are, how they buy, and what they value most in an event. Learn about the generational trends influencing these up-and-comers as you position your business to market, sell, and celebrate this new generation of clients and their events.