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AI-Driven Marketing for Small Businesses: Harnessing Innovation on a Budget

Christie Osborne  (Owner, Mountainside Media)

Location: 303B

Date: Tuesday, February 25

Time: 8:30 am - 9:30 am

Pass Type: All Access, Combined CS/TSE Conference Pass, TSE Conference Pass, TSE Premium Pass

Track: TSE-Marketing, TSE-Technology

Associations and Accreditations: CSEP-approved

Vault Recording: TBD

Audience Level: Intermediate

When used right, AI has the capability of revolutionizing the way businesses reach and market to potential customers. However, many small business owners believe that leveraging AI is too time-consuming, costly, or complex for their needs. This session aims to dispel that myth by demonstrating how affordable AI tools can be used to tailor marketing messages and offerings to ideal customers without breaking the bank.

This session will provide practical tips and best practices for finding and leveraging cost-efficient AI tools. Whether you're looking to improve customer engagement, increase conversions, or streamline your marketing processes, you'll walk away with actionable insights and strategies that you can implement immediately.