Catersource + The Special Event is part of the Informa connect Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

View, browse, and sort the ever-growing list of sessions by pass type, track, and format.

If you are seeing varied colors of session titles, here is your guide:
Cranberry = Catersource education sessions
Bright pink = TSE education sessions
Dark blue = those sessions or events that can be attended by anyone with a Catersource or TSE pass, or requires a separate ticket.
Find your best experience by first choosing the pass type you have purchased. This will weed out all other extraneous sessions.

Sessions do fill up and seating is first come, first served. Note: Individual presentations may also be on this website shortly before the published show dates. They may or may not be the final presentation.

Earn CMP credits!

ALL education sessions at this year's conference are approved by The Events Industry Council to count toward your CMP certification. Keep your professional status up-to-date while enjoying and learning from this incredible lineup of speakers.

AI-Driven Marketing for Small Businesses: Harnessing Innovation on a Budget

Christie Osborne  (Owner, Mountainside Media)

Location: 303B

Date: Tuesday, February 25

Time: 8:30 am - 9:30 am

Pass Type: All Access, Combined CS/TSE Conference Pass, TSE Conference Pass, TSE Premium Pass

Track: TSE-Marketing, TSE-Technology

Vault Recording: TBD

Audience Level: Intermediate

When used right, AI has the capability of revolutionizing the way businesses reach and market to potential customers. However, many small business owners believe that leveraging AI is too time-consuming, costly, or complex for their needs. This session aims to dispel that myth by demonstrating how affordable AI tools can be used to tailor marketing messages and offerings to ideal customers without breaking the bank.

This session will provide practical tips and best practices for finding and leveraging cost-efficient AI tools. Whether you're looking to improve customer engagement, increase conversions, or streamline your marketing processes, you'll walk away with actionable insights and strategies that you can implement immediately.